Paid wifi & cellular là gì

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Free Wi-Fi Versus Paid: Which is Better for Your Business?

By: Patricia R. Hume, Chief Commercial Officer, iPass


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Patricia R. Hume, Chief Commercial Officer, iPass

We live sầu in a Smartphone world, where a staggering 4.8 billion people around the world are Mobile users. Aý muốn those billions, more than one billion are mobile professionals. The United States in particular is seeing astounding growth in its điện thoại worker population, which is now set lớn represent three quarters of the total workforce by 20trăng tròn.The number of thiết bị di động professionals in the workforce is expanding even faster in large emerging economies like Đài Loan Trung Quốc, India, & Brazil.

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As a CEO of a global firm, it’s obvious to me that every one of those Smartphone professionals needs lớn be connected, as increased access khổng lồ connectivity has been one of the largest drivers of productivity in the global economy over the last 40 years. More than 70 percent of enterprise data is already on some size of mobile device. I believe sầu any manager will emang lại this point as well: anytime, anywhere access lớn data and applications makes their employees more effective sầu.

"Mobile professionals tend to lớn gravitate toward không tính phí Wi-Fi, which offers the immediate cost advantage over paid Wi-Fi—however, it can present serious cost issues"

The question, then, is how we keep the more than one billion Mobile professionals connected lớn high-speed, high-unique mạng internet, so they can persize the host of business tasks that are crucial to lớn improving company ROI. You are likely aware that everyday tasks such as downloading large presentations, sharing files, transferring đoạn phim & accessing cloud-based applications and Unified Communications tools each require a significant amount of data.

And when it comes to lớn getting connected, mobile professionals already choose Wi-Fi. They find Wi-Fi faster, cheaper và more reliable than cellular. The data corroborates their preference too. The overcrowding of cellular networks has already lead to lớn major data offload to lớn Wi-Fi, which now carries more than half of all mobile data. That number is expected to jump to 60 percent over the next few years.

However, Wi-Fi’s popularity can also create some challenges for businesses. mobile professionals tend to lớn gravitate toward không tính phí Wi-Fi, which offers the immediate cost advantage over paid Wi-Fi—however, it can present serious cost issues if you don’t educate your kết thúc users about its dangers as part of a larger sản phẩm điện thoại strategy.

Security

Free Wi-Fi, even the seemingly innocuous không tính phí Wi-Fi at your hotel, comes with numerous security risks và privacy erosions—from infamous man-in-the-middle attacks to identity spoofing and tracking by ISPs and other entities. That’s because không tính phí Wi-Fi networks, unlượt thích paid Wi-Fi, don’t require authorization to access. The openness of không tính tiền Wi-Fi networks leave your employees vulnerable khổng lồ data & identity theft, prying eyes as well as software virut and malware infection.

The easiest way for hackers khổng lồ gain access to lớn a corporate network is by stealing a user's corporate credentials from their điện thoại device when they’re connected to không tính tiền Wi-Fi. Those credentials would be secure on paid Wi-Fi.

The popularity of Bring Your Own Device (BYOD) policies compounds the threat of không tính tiền Wi-Fi as well. In the past, corporate-issued desktops were the norm; và IT controlled software và antivirus applications on those computers as well as established firewalls for the network. But BYOD has changed the security perimeter, placing unknown operating software, applications and possibly even virus infections right onlớn corporate networks.

This isn’t idle speculation, either. An estimated 37.3 million users worldwide, và 4.5 million Americans, have already fallen victim to lớn phishing, or pharming, attempts, meaning their payment details have been stolen from hacked computers, smartphones or browsers. Just watch the 6 o’clochồng news and you’ll see that statistic is only the tip of the iceberg—numerous reports indicate digital identity fraud is an increasingly common problem, as hackers and cyber-criminals become ever more adept at stealing data. The damage from those hacks cost companies around $400 billion dollars each year, according khổng lồ British insurance company Lloyd’s. That should be incentive enough lớn go with a secure, paid Wi-Fi solution.

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Productivity

As a CEO, I’m always looking for ways khổng lồ improve productivity, and that means keeping my employees connected outside of the office. Contrary khổng lồ popular opinion, không lấy phí Wi-Fi is not ubiquitous: locating usable free Wi-Fi hotspots takes effort, which means I thua thảm productive time when my employees are unable to connect. In a software company, when employees can’t connect, they can’t work. And when they can’t work, they don’t contribute.

Actively searching for a usable, miễn phí Wi-Fi connection isn’t the only cost associated with không lấy phí Wi-Fi. Most không lấy phí Wi-Fi introduces numerous other inconveniences such as pop-ups, spam mails, session time-outs và slow speeds from congested networks—just think of the không lấy phí Wi-Fi experience at your local coffee cửa hàng. These inconveniences cut directly inlớn productive time.

Similarly, in the numerous locations where free Wi-Fi is limited or non-existent, your business loses even more productive hours. The best example is air travel: if your employees rely solely on miễn phí Wi-Fi, they won’t be able khổng lồ access in-flight Wi-Fi, which always requires payment. The productive sầu time you lose when your team is in the air could be significant, especially if they travel often and for long distances.

Paid Wi-Fi, on the other h&, allows you khổng lồ stay connected wherever you are. Think of the typical unlimited cellular plan: unlimited data, unlimited devices, & unlimited time. The larger carrier plans cover you pretty thoroughly when you are land bound in the States. With paid Wi-Fi, you are granted access lớn the terrestrial footprint plus in-flight coverage, plus better quality of service for high bandwidth applications.

Cost

Opting for a paid Wi-Fi plan also helps simplify your mobility expenditures. Just like with unlimited cellular plans, unlimited Wi-Fi gives CFOs và CIOs much-needed visibility into lớn thiết bị di động connectivity costs: past, present & future. An added benefit is that employees don’t incur international roaming charges as with 3G/4G plans.

If you rely on không lấy phí Wi-Fi, you keep those stakeholders in the dark—busy tracking down, then wading through, expense reports for roaming charges, day passes and “freemium” Wi-Fi at airports & hotels.

Quality

On the topic of airport & hotel Wi-Fi, you might be protesting, “aren’t they miễn phí anyway?” Well, they actually operate on a two-tier “freemium” mã sản phẩm. Airport Wi-Fi requires users to pay if they wish to lớn remain online longer than the 30-minute maximum. Hotel Wi-Fi often necessitates payment for an improved user experience. Although even the top hotel chains offer không tính phí Wi-Fi, they reserve high-chất lượng Wi-Fi for their paying customers. And the miễn phí Wi-Fi they vày dole out is notorious for its low quality, meaning your di động employees will likely be unable to access cloud-based apps, download video clip nội dung, or make calls over Wi-Fi.

Conclusion

We all rely heavily on Wi-Fi in our day-to-day lives, especially sản phẩm điện thoại professionals. As Smartphone data explodes, accessing reliable Wi-Fi is no longer optional for your điện thoại professionals. They need to connect to lớn secure, reliable, always-on Wi-Fi, which means putting paid Wi-Fi as the cornerstone of your mobility strategy makes the most sense for your business.